2018-10-11 来源Q?a href='//hanguo163.net/news/174.html'>//hanguo163.net/news/174.html
贵阳|站推广中怎么样选择合适的自媒体^?
随着自媒体时代的(qing)(qing)来Q(ben)近q(qian)来(sa)Q(ben)各U(ao)(ao)L(feng)(qing)(qing)自媒体(qin)^(hong)(hong)(ban)斥我们的(qing)(qing)眼球Q(ben)试囑֜内容创业(ning)场(man)(juan)(mian)(huan)一(cun)杯羹(mo)(mo)(yao)前(bo)(ning)见的自媒(gun)(hong)(hong)q(qian)_(zhuo)有(sui)(jing)信公众(yu)(fu)(mo)(mo)头条号(fu)(mo)(mo)(heng)(jie)鹅号(fu)(mo)(mo)百家号(fu)(mo)(mo)(heng)(cun)点资讯、知(xin)乎、UC订阅(hong)(hong)网易(qin)(fu)(mo)(mo)(gui)微(jing)博(xi)凤凰(ban)(fu)(mo)(mo)(gui)狐自媒(gun)(hong)(hong)(mo)(mo)简(mu)书、北京时_{(jiang)(ling)(mo)(mo)(yong)(juan)(ao)(ao)全统计，(ning)面(juan)能(hong)(hong)得(juan)(mian)(hong)(hong)L(feng)(qing)(qing)自媒体(qin)^(hong)(hong)(he)q了(juan)(sui)(juan)，q(luan)(juan)(ao)(ao)(ma)电(xing)类的自媒(gun)(hong)(hong)q(qian)_(zhuo)Q(ben)如京东(min)快报(gou)(mo)(mo)?/span>
很显Ӟ(ren)(nie)媒(yao)体^(gou)(hong)C(mei)(mei)已经(tong)q(ma)(si)(si)Uv(zu)代。(bei)(bei)q(ma)(yu)(mei)(mei)(hong)证出，(ren)(nie)媒(yao)体()市(xiao)实很大—?200万的(nie)媒(yao)体h(hong)以在这(si)(si)^(gou)(hong)C扑ֈ(nie)己(fei)位|。那么，(ren)问题来了Q(han)大的企业(gu)尤(wei)是(yi)(hao)(ren)业该如(bei)(bei)(kun)择(han)(kun)(xiao)(nie)己(fei)^(gou)(hong)(bang)下(yan)(kui)(wei)网(xiu)天下l大(yue)(duo)析(yun)下要(ping)意(fei)几点：(xi)
1(mo)传播力?/span>
自媒(huan)^(hong)C(ban)Q(ben)微(qi)公(mei)号(fu)是一(juan)(juan)封(huang)闭的q(qian)_Q(ben)传()力度(shi)对弱(ji)势，(guo)向于深度阅读，需(xia)企(juan)(juan)积累一定的_丝(nuo)数Q(ben)但(huan)ؓ(juan)(juan)L媒体Q(ben)它非常(kun)(xiao)打造品牌，所(xi)仍然是(yi)(mei)业(guo)新媒体营销的必(sui)备选项?/span>
(ru)果没(lian)咪蒙这cdL(feng)(qing)内容生力，微信公众号只能作(juan)助推(sha)(sha)q渠道。那什么样的^C播广度大?在搜索引擎(zhi)者本w(tao)推(sha)(sha)(zuan)机制下曝(fen)量大的自媒体P比如(jian)֮受搜狐(su)、今日头(shou)、一点资(cong)等?/span>
2、(gui)录情?/span>
(lian)些企业Q(ben)相(qian)(dun)(yue)(cao)(de)索的(yue)要(hao)，(ren)所以在选择自媒(huan)^(hong)时Q(ben)可以考虑下各大自媒(gun)q_的搜(de)索收(liao)(liao)(qian)(chen)()c(xiao)自媒(huan)^(hong)CQ(ben)收(liao)(liao)(qian)(chen)()冉|(lai)(lian)的莫过(bang)(bang)百家号、搜(de)狐号。(yao)家号(huan)ؓ(jian)ֺ(hai)(zu)下(bang)(bang)品Q(ben)文章发布后(man)(fu)乎()U收(liao)(liao)(qian)，(ren)()名(xi)也很高。(yong)(de)狐自媒(gun)|站()收录情况(zhou)也让(bang)(bang)惊(chai)喜，(ren)而且特别适(xiao)(guo)长(lian)优化，(ren)关键(yang)(xuan)(cao)(ma)长(lian)靠前?/span>
3、活(wen)用(ke)?/span>
企(heng)(jia)(wei)对(fei)(fei)客(xi)L(huan)(huan)来源不(zhen)同(e)(jia)(xi)在()(kun)择(han)自媒(huan)(huan)^(hong)(hong)时Q(ben)应有(bian)(cun)定的(qing)侧重(liao)，(jiao)竟不同(fei)(fei)自媒体q(qian)(qian)_(zhuo)(hun)对(fei)(fei)h不(zhen)同。比如(ta)癑֮(hong)(hong)主(xia)(xing)对百(lu)度新(zhong)(xiang)d(xi)L(fei)(fei)(tong)(xi)P搜狐(hong)(hong)同(zu)对pc(hong)(hong)众(chou)和搜狐新(zhong)(xiang)d(xi)LQ(ben)今(mo)(zu)头条主(xia)是(yi)(xi)日(chan)(chan)(cun)客户端。(ta)(san)几个q(qian)(qian)_(zhuo)客户端的(qing)用户(huan)(huan)量()(ting)很庞大Q(ben)尤其是(yi)(xi)日(chan)(chan)(cun)Q(ben)每(chan)(chan)保?000万以上的(qing)z(hun)(gong)用户Q(ben)加上本(long)w的(qing)()荐机(hong)Q(ben)不(zhen)需(xia)(heng)有(ling)(xi)基Q(ben)无(cong)是(yi)否关注你(fei)(fei)̎(hong)(hong)P用户(ting)有(hong)(hong)能(kun)(yun)云计看C(fei)(fei)推q(qian)(qian)文(yun)章(ba)?/span>
